THE BULLISH FARMER is a feature-length documentary on sustainable agriculture. It journeys into the life of a Wall Street investment banker-turned farmer as he struggles to build and run a farm that feeds his family and his community. 

Over a decade ago, John Ubaldo, aka “John Boy,” decided to call it quits with his career in high finance. Distraught over the loss of his best friend in the 9/11 attack on the World Trade Center, John decided to purchase 185 acres of land on the Battenkill River in Cambridge, NY, and to live a quiet life as a small farmer raising livestock and crops. His goal was to raise delicious and nutritious food and return to healthier farming methods that were used 100 years ago.

But John’s dream of living an uncomplicated, traditional, agrarian life gets complicated when he comes up against Big Agriculture (Big Ag), a corporate farming technique that uses all-in-one resources for large-scale producers, operators, and growers. With this ever-growing monolith in the background, John soon realizes that his preferred farming methods are not in sync with today’s prevailing agricultural practices. This very private farmer becomes a passionate and outspoken activist lobbying for GMO (genetically modified organisms) labeling, animal rights, the preservation of crop diversity, and the reduction of chemical fertilizers to help preserve small farms and rural America. The birth of John's first child only deepens John’s commitment to leave the world a better place for all children. 

It is our hope that THE BULLISH FARMER will inspire families to reconsider their eating habits and to better understand how their food choices affect their health. We further hope that the film will contribute to society’s current shift toward good clean food, and that it will spark dialogue about how to change prevailing farm policies.




Ken Marsolais

Filmmaker, Producer, Director

THE BULLISH FARMER is directed and co-produced by Tony Award- and Pulitzer Prize winning Ken Marsolais. For over 40 years, Marsolais has worked in theater, film, and the arts, inspiring viewers to open their minds and think thoughtfully about how we view our world.

Marsolais produced such Broadway classics as "The Shadow Box" and "Who's Afraid of Virginia Woolf," directed by Edward Albee and starring Colleen Dewhurst and Ben Gazarra; "Long Day's Journey Into Night," starring Jason Robards and Colleen Dewhurst, and "You Can't Take it With You," which was taped and aired on PBS-TV and Showtime. In addition, Marsolais directed the opening and closing ceremonies for the 1996 Olympics that took place in Savannah, Georgia and was hosted by Walter Cronkite.

Award winning films include "Ronald McDonald: The House That Love Built," hosted by Jason Robards; "Philip C. Curtis: An American Original," a documentary on one of America's foremost artists, which aired on PBS, and "Each Day a Difference," a film on children and adults with extreme disabilities, hosted by Brian Dennehy.

Marsolais’ goal in making THE BULLISH FARMER is to inspire awareness about the importance of the food we eat, gain support for small farms, and help save rural America.


Nancy Vick

Filmmaker, Producer, Writer

Nancy Vick graduated from Cornell University and obtained an MBA from IMD in Lausanne, Switzerland. She collaborated with IMD faculty to research and write strategy/marketing cases, several of which were published by the international case clearing house of Harvard Business School. Subsequently, Vick became IMD’s worldwide Director of Marketing and Development.

Upon her return to the U.S., Vick joined the New York advertising agency Ammirati & Puris, the “hot creative boutique” that created the famous BMW “Ultimate Driving Machine” campaign.  As Senior Vice President, she worked primarily on the new business acquisition team researching, writing, and delivering prospective client pitch presentations. Clients included Four Seasons Hotels, Chiquita, Reebok, Club Med, and Waterford Crystal.  

Vick has contributed to the arts, education and human rights in her role as trustee of several non-profit organizations.  She is President Emeritus of The American Classical Orchestra and  past Executive Officer of Quill Entertainment.  In addition, Vick is a trustee of Video Volunteers of Goa, India and NYC, a multiple award-winning, social entrepreneurial NGO that recruits and trains marginalized members of Indian society to become change-making community video journalists across India. 

She hopes THE BULLISH FARMER will inspire a vigorous, ongoing dialogue about the state of farming and food in our country.


Gerardo Puglia

Gerardo Puglia is an international cinematographer and active member of the International Cinematographers Guild since 1990. Beginning his career at age 16, he has worked as Director of Photography for a myriad of film and television entities, including BBC, PBS, CBS, National Geographic, RAI (Italian Television), Imagine Entertainment, and Warner Brothers.

The recipient of two Emmys and a Peabody, along with two qualified Academy Award entries, Puglia has won four Best in Festival awards for his most recent documentary, "God Knows Where I Am," along with recognition at American Documentary Film Festival, Film Fund, and Hot Docs Canadian International Documentary Festival. He is an Eastman Kodak Company preferred cinematographer, consulting in the testing and development of Kodak film products. Puglia's work has been featured in numerous industry periodicals, such as iCOM Magazine and INCamera.



Kristen Nutile

Nutile is a documentary editor and filmmaker based in New York City. She edited

the award-winning documentaries "Deep Run," a verité portrait of transgender life in rural North Carolina, and "Unfinished Spaces," about the Cuban Schools of Art. She also edited the award winning "Every Day is a Holiday," "Starboard Light," "Invitation to Dance," and "From Prison to Home." Nutile edited a series of films that were published in The New York Times. She has also worked on numerous film projects for Human Rights Watch.

Nutile's work has shown all over the world, including the Sundance Film Festival and the Tribeca Film Festival. She is a recipient of the Albert Maysles Award for Excellence in Documentary Filmmaking. She also had the privilege of collaborating with legendary filmmaker Albert Maysles and Tanja Meding on "Sally Gross: The Pleasure of Stillness," a documentary about the critically-acclaimed dancer and choreographer, Sally Gross. The film recently screened at the National Gallery of Art in Washington, DC and the Film Forum in New York City. 

Nutile achieved a Master's Degree in biology from San Francisco State University as well as a Master's Degree in documentary film and video from Stanford University.


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